https://luckytaorem.github.io/blog/tags/streaming-wars/Recent content in Streaming Wars on Lucky Taorem | Tech & AI BlogHugoenTue, 23 Jun 2026 13:31:13 +0000https://luckytaorem.github.io/blog/posts/steve-jobs-would-approve-of-apple-tv-says-cue/Tue, 23 Jun 2026 13:31:13 +0000https://luckytaorem.github.io/blog/posts/steve-jobs-would-approve-of-apple-tv-says-cue/<h2 id="the-steve-jobs-ethos-why-apple-tv-shunned-library-buys" class="heading ">The Steve Jobs Ethos: Why Apple TV Shunned Library Buys<a href="#the-steve-jobs-ethos-why-apple-tv-shunned-library-buys" aria-labelledby="the-steve-jobs-ethos-why-apple-tv-shunned-library-buys"> <!-- <i class="fas fa-link anchor"></i> --> <svg class="svg-inline--fa fas fa-link anchor" fill="currentColor" aria-hidden="true" role="img" viewBox="0 0 576 512"><use href="#fas-link"></use></svg>&nbsp; </a> </h2> <p>When Eddy Cue, Apple’s senior vice president of services and health, recently reflected on Apple TV’s origins, he didn’t just reminisce—he revealed a fundamental principle that has guided Apple’s streaming strategy from day one. That principle? <strong>&ldquo;If we’re putting our name on it, we have to help create it.&rdquo;</strong> This philosophy, deeply rooted in Steve Jobs’ vision, explains why Apple TV launched with just a handful of original shows rather than acquiring an existing content library like Warner Bros. or NBCUniversal.</p>